Category: Evidenza

Hellas Verona and lab-go: the new partnership for an Authentic Experience

Hellas Verona and lab-go: the new partnership for an Authentic Experience We are excited to announce a new partnership with Hellas Verona, a project aimed at creating a more engaging experience for all fans and


Engage your fans and win their loyalty

Engage your fans and win loyalty: the benefits of digital contests

The digital transformation has opened up new possibilities for engaging fans through digital contests, offering an engaging and interactive experience that wins their loyalty.


Dual digital interaction with a single QRCODE

In today's market, the application of QR codes is of paramount importance both to guarantee the authenticity of products and to engage consumers with unique engagement content.


EU Digital Product Passport

EU Digital Product Passport: from theory to practice

The idea of a digital passport, in particular, comes from the Commission's desire to create a tool capable of accelerating the transition towards a more circular and sustainable economy.


Customer engagement

Customer engagement: current trends and future developments

Customer Engagement refers to the need to create a relationship and a deep connection with the customer through the creation of personalized and engaging content.


Customer engagement: why it increases the value of your company

Customer Engagement literally means “customer involvement”, in marketing it's defined as the interactions aimed at creating a strong relationship connection with the customer.



Authentic or counterfeit product? How to distinguish them

For a consumer to verify the authenticity of a product is not always easy. In particular for some types of products such as specific medicines, particular cosmetics or foods, this is quite complicated.


Lab-go & The Nemesis together for an innovative project

Lab-Go & The Nemesis have signed a new partnership: an ambitious and innovative project that brings authenticity certification in the metaverse with Anti-Counterfeiting Project.


Atalanta & lab-go: new partnership for authenticity

Lab-go has entered into an important partnership with the football club Atalanta B.C. to provide all Atalanta fans with a more unique and authentic customer experience with their favourite team.


What is counterfeiting and how much damage does it cost every year?

“Counterfeiting” means falsifying, reproducing something in such a way that it can be exchanged by consumers for the original. This involves an illicit sale and a violation of property rights.